Archive | Announcements

Congratulations to the Graduating Class of 2017

On behalf of the Director of the School of Business

I would like to extend a heartfelt congratulations to the graduating class of 2017. As Director of the School of Business, I have had the pleasure of seeing, first hand, your growth as individuals, and as intellectuals. I have been witness to some of your incredible achievements, from helping in the community through class projects, to being outstanding, award winning scholars.

Image result for ufv convocationAs you walk across the stage, take a moment to celebrate this enormous feat. The hours of studying, the late nights writing papers, and all of the sacrifices you have made throughout this program in order to be successful have paid off. I am sure this accomplishment is just the first of many to come for you, and as you leave UFV, I would like to wish you all the best in your future endeavours.

I look forward to seeing what is to come of the UFV School of Business alumni of 2017.

Kindest regards,

Frank Ulbrich, PhD

Director, School of Business

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2017 Sustainable Development Essay Competition Winner – Sarah Speight

The School of Business is very pleased to announce that this year’s Sustainable Development Essay Competition winner is Sarah Speight for her essay entitled, “Apiculture and Essential Skills Development Program Proposal”.

In her paper, Sarah outlines, “a framework for an apiculture and essential skills training program at [the] University of the Fraser Valley to provide foundational employment skills and educational opportunities to community members who have been unemployed over a long period and face multiple barriers to employment” (Speight, 2017).

Her paper goes on to outline the ways in which this interdisciplinary program could be developed to meet several of the UN’s Sustainable Development Goals including life on land, partnerships for the goals, good health, quality education, reduced inequalities, decent work, and responsible consumption and production.

Sarah presented her paper at this year’s Sustainable Development Symposium and received the top prize of $500 for the UFV Bookstore.

Well done Sarah!


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2017 Sustainable Development Symposium – Presenters

2017 UFV Sustainable Development Symposium Presenters

The School of Business proudly announces the following presenters for the Sustainable Development Symposium on Thursday, May 18th, 4-7 pm. The symposium will take place at the UFV Abbotsford Campus, Building B, Room 140.

Stó:lō Community Futures Community Resource Manager – Louis De Jaeger

Business entrepreneur, social activist, community advocate and community leader. Louis De Jaeger is passionate about helping Indigenous entrepreneurs and is currently President of the Sto:lo Business Association. Louis speaks about creating an economic eco-system that drives community partnerships, supports entrepreneurial growth, and examines business based on one’s ‘worldview’- profit vs prosperity in a changing business world.
With a hospitality career that spans 35 years from Winnipeg to Vancouver and London, UK. The Restaurant Owner turned politician (2015 Federal Liberal Candidate for Chilliwack-Hope) now works as a Community Resource Manager for Sto:lo Community Futures based in Chilliwack while finishing his Master’s in Business and Aboriginal Leadership at Simon Fraser University. “Busy is ‘entrepreneurship’, we are probably the worst boss we’ve ever had”
Accolades include: 2016 Al McCacken award for Business Volunteer of the Year for BC (Community Futures), 2015 Chilliwack Chamber of Commerce Aboriginal Business of the Year, 2012 Outstanding Achievement for Aboriginal Business in BC, 3-time winner Dining Excellence Award ~ Chilliwack Chamber of Commerce, 6-time winner Vancouver Playhouse International Wine Festival (wine list awards).
Louis’ ancestral families are Sinclair and Norquay, with family ties to the Hudson’s Bay Fur Trade. He is Michif, Scottish-Cree from St. Andrews, Red River Settlement. His ggg-Uncle was John Norquay, first Metis Premier of Manitoba.

Upper Fraser Valley Habitat for Humanity Restore Building Materials Coordinator – Jeanette Y. Martin

Jeanette has been in the building industry (hardwood flooring, laminate, carpet and vinyl plank and natural stone countertops) for a combined 15 years as Senior Project Manager, Direct of Sales and Marketing, Director on the board of the BC Covering Association (current), Account Manager and  District / Sales Managers for Staples, Starbucks, eatons/Sears, Reitams/Dalmys. She has chosen the career of Professional Sales as she loves the customer experience and wishes clients to be educated before the purchase. Her role with  Habitat for Humanity of the Upper Fraser Valley is to secure donations of building materials, household items, and overstock goods for their ReStores in Abbotsford, BC, and Chilliwack, BC.

UFV Faculty Member – David Dobson

David is an applied researcher with a strong background in advanced analytics and marketing research. He brings over 20 years of industry and academia experience. He has held various research positions in both the public and private sector and has taught at various post-secondary institutions, including Simon Fraser University.

David is a SAS certified predictive modeler. His research interests focus on empirical analysis of social media marketing and green marketing on corporate profitability. He is a member of the Marketing Research and Intelligence Association and American Statistical Association. David regularly collaborates on applied research projects with local businesses/organizations and supervises business student research projects. His students have won multiple research excellence awards at UFV.

UFV Student Researcher – Sarah Speight

Sarah is a fourth-year honors geography student at University of the Fraser Valley. She completed the first two years of her degree at Okanagan College in Kelowna, BC and transferred to UFV in the fall of 2016. Sarah has held various research assistant positions and hopes to continue on to an MA in Geography after her graduation in 2018.

Sarah’s research focuses on the intersections between food security, health and the physical environment. She is passionate about community-based research methodologies and making research more accessible to the general public. Sarah has had the opportunity to contribute to several research projects while at UFV and has presented research at WDCAG, CAG, UFV Professional Development Day, and Undergraduate Research Day where she was awarded the “Associate V.P. Research, Engagement, and Graduate Studies Award”.

Please RSVP to by May 15th  if you wish to attend.

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Attend a free webinar on Canada’s anti-spam legislation

Marketers using email or similar electronic messaging campaigns need to know about Canada’s anti-spam legislation. The Canadian Marketing Association (CMA) offers a free webinar on this topic.

The seminar is free to all members of CMA. The UFV School of Business is a member of CMA and all students can create a free account using their UFV student email address. Just go to the CMA website at On the navigation bar click “Sign up” locate in the top right-hand corner.

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Student research award winners announced

The UFV School of Business would like to recognize the following students for their hard work and achievements at the UFV Student Research Day 2017.

Congratulations to:

Bronwen Kenyon, Kyle Sethi, and Ryan Gienger, the 2017 Student Research Day Award Winners, for their research titled “Sex at University”.

Keith Greter, Jessa Leroux, Nicholas Point, and Whitley Point who won the Industry Liaison Research Excellence Award ($1000)

Jonathan Ens and Chelsey Ens who won the Undergraduate Research Excellence Award ($1000)

Thank you to all participating students as well as their supervisor, David Dobson, for doing an excellent job representing the School of Business.

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School of Business faculty workshop on PRME opportunities

Friday, April 7, 2017 marked the first UFV School of Business PRME Faculty Workshop. This event was organized by the School of Business to discuss opportunities to integrate the PRME Initiative into curricular and extracurricular activities. The UFV School of Business became a signatory of PRME in 2015 and has recently produced its first PRME report.

The discussion centralized around an article published in the Journal of Management Education, written by  Marc Lavine and Christopher Roussin entitled, From Idea to Action: Promoting Responsible Management Education Though a Semester-Long Academic Integrity Learning Project.”

The article describes various stages of an academic integrity project where student teams examine their Universities’ academic integrity policy and make recommendations for improvements.

UFV School of Business faculty discussed the strengths and weaknesses of the project, and how similar strategies and themes could be implemented in business courses at UFV. Focusing on action and problem-based learning in teams, the article details the way in which using a personalized example can help students to engage fully in a topic, and it was felt that focusing on policies that directly affect students may help make concepts taught more relevant.

The importance of the individual’s role as well as the role of the organization in demonstrating and ensuring ethical behaviour was also discussed. Asking students to understand multiple stakeholder perspectives and identify how micro-level ethical behaviour feeds macro-level behaviour and vice versa was considered one important take-away lesson from reading the article.

More in formation on PRME can be found here.

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BBA student Nicole Noort receives FVCPAA scholarship

The Fraser Valley Chartered Professional Accountants have selected their fifth round of local scholars.

Three outstanding area University Seniors who displayed academic achievement, extra-curricular participation and community service will each be awarded a $1,000.00 scholarship to support their respective accounting educations.

Congratulations to BBA student Nicole Noort for being the successful applicant from the UFV School of Business!

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Enter the Drucker Challenge 2017!

The Peter Drucker Challenge is an essay contest for students and young professionals between 18 and 35 years of age is now in its 8th year.

The theme for 2017 of Growth and Inclusive Prosperity which seems to touch a nerve across generations.

  • Can digital technology (in particular automation and AI) spawn prosperity as opposed to eliminate jobs?
  • What is your perspective on how technology can enable people to co-create solutions that are good for their communities, the economy and the world?
  • What is the role of management to free up human potential?

They are also happy to kick off the online article series that is a central element of the run-up to the Forum on Harvard Business Review and the German Harvard Business Manager.

More information on the 2017 Essay Competition can be found here.

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Students make an impression at School of Business Research Day

Tuesday, April 4, 2017 marked the 5th Annual School of Business Student research day. Six teams of students presented their research to a panel of judges and fielded questions on academic rigor and research design.

Top prize was awarded to Chelsey Ens and Jonathan Ens who presented their research on the Effects of Valence Framing on Eco-Friendly Seafood Purchase Decisions.

Following the presentations the School of Business Director, Dr. Frank Ulbrich, spoke about the opportunities for students at UFV and the ways in which students who are interested in pursuing their research topic further can do so during their undergraduate program. Students interested in pursuing individual research projects are encouraged to discuss their topics and the possibility of doing a directed studies course with their instructors.

The other presentations were made by:

  1. Reference Point: Does it Matter? By: Devan Driediger, Curtis Plug, Charles Spencer, Miranda Spencer, and Jasnoor Sidu
  2. Green Trends Among Fortune 500 Companies By: Graeme Crich, Kyle Rubenuik, and Aidan Gibbons
  3. Gender at University: Analysis of Gender Equality in Public Universities Across Canada By: Ryan Gienger, Bronwen Kenyon, and Kyle Sethi
  4. Analyzing Transactional Data for Better Customer Relations Management By: Brahmjot Singh Bains, Jeremy Henshaw, Jeffrey Sandhu, and Dawnya Harder
  5. The Performance of Opinion Price Models, a Comparison By: Dayton Marks

The School of Business would like to thank Faculty members, Raymond Leung and David Dobson, for organizing the day and also Chris Kluftinger from Dana Hospitality for providing the refreshments.


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