The CPSA is excited to announce a partnership with the University of the Fraser Valley (UFV). This partnership recognizes that the sales knowledge and skills delivered by the UFV’s School of Business’s brand new Professional Sales minor curriculum is aligned with the CPSA’s Sales Professional Competency Framework. UFV is the first and only university in Canada where a student can earn a minor in professional sales. Students are now provided with the pre-requisite education needed to obtain the CPSA Institute Sales Certificate and to pursue their Certified Sales Associate (CSA) designation.
The Professional Sales minor includes 24 credits that will train students as sales professionals. They will master foundational business and marketing concepts, develop strong sales skills, explore personal development, and be introduced to sales management practices. As part of the sales courses, students will complete personal assessments that help identify their unique strengths as a salesperson and will learn how to leverage them for success. Every student also completes a professional sales practicum, giving them the opportunity to apply their learning and gain real-world experience.
The School of Business’s BBA program is accredited by EFMD, one of the leading international networks in the field of management development. The EFMD Accredited Bachelor testifies that the School of Business’s teaching activities effectively combines regionally and nationally relevant matters with internationally recognized standards. In combination with CPSA accreditation, employers and students alike can be assured of the quality of UFV’s Professional Sales minor.
CPSA Institute Accredited Partners are industry leaders and top sales training companies that deliver results-driven information and insights that will position students to succeed, now and in the future. Accreditation is assurance that students are receiving rigorous, standards-based training that helps them develop the skills and knowledge needed to excel in a complex, competitive marketplace.
About the Canadian Professional Sales Association
As the advocate for excellence in sales, the CPSA invests resources in programming, curriculum development, and professional designations to help individuals and companies become more successful through more effective sales. We connect employers with employees, businesses with academia, and the private sector with the government to advance the sales profession and improve Canadian competitiveness.
The CPSA’s 20,000+ members benefit from learning resources, community-building events, and exclusive cost-savings benefits.
CPSA. Advancing Sales. Accelerating Performance.