{"id":2205,"date":"2026-04-13T20:03:08","date_gmt":"2026-04-13T20:03:08","guid":{"rendered":"https:\/\/blogs.ufv.ca\/business\/?p=2205"},"modified":"2026-04-13T20:03:08","modified_gmt":"2026-04-13T20:03:08","slug":"new-ivey-case-mcc-centre-sustainable-solutions-for-clothing-waste","status":"publish","type":"post","link":"https:\/\/blogs.ufv.ca\/business\/2026\/04\/13\/new-ivey-case-mcc-centre-sustainable-solutions-for-clothing-waste\/","title":{"rendered":"New Ivey Case: MCC Centre: Sustainable Solutions for Clothing Waste"},"content":{"rendered":"<h2><strong>New Ivey Case: MCC Centre: Sustainable Solutions for Clothing Waste<\/strong><\/h2>\n<p>A new Ivey Business School case, <a href=\"https:\/\/www.iveypublishing.ca\/s\/product\/mcc-centre-sustainable-solutions-for-clothing-waste-management\/01tOF00000Bw0cPYAR\"><em>MCC Centre: Sustainable Solutions for Clothing Waste Management<\/em><\/a>, examines a challenge unfolding right here in Abbotsford, British Columbia.<\/p>\n<p>The case follows the Social Enterprise Director of the Mennonite Central Committee (MCC) Centre Thrift Shop as she confronts a growing and complex issue: what to do with unsalable donated clothing. While thrifting continues to rise in popularity, the volume of donations \u2013 particularly low-quality or unsalable items \u2013 has created significant downstream consequences, including landfilling and exporting textiles.<\/p>\n<p>At its core, the case centres on a difficult balancing act: reducing clothing waste while preserving donation flows, maintaining strong financial performance, and staying aligned with the organization\u2019s mission and community commitments.<\/p>\n<h3><strong>Authors<\/strong><\/h3>\n<p>Developed by <strong>Dr. Saeed Rahman<\/strong>, Associate Professor in the School of Business at the University of the Fraser Valley (UFV), alongside <strong>Dr. Stefania Pizzirani<\/strong> of UFV\u2019s Environmental Studies program, the case reflects an interdisciplinary approach to a complex operational and sustainability challenge.<\/p>\n<p>Dr. Rahman\u2019s research focuses on how organizations adapt to environmental constraints \u2013 particularly how businesses respond to ecosystem degradation and resource limitations without undermining long-term resilience. That perspective is evident throughout the case, which treats clothing waste not just as an operational issue, but as part of a broader system of interdependencies.<\/p>\n<p>Dr. Pizzirani brings complementary expertise in environmental systems, resource management, and community-engaged research, strengthening the case\u2019s grounding in ecological realities and stakeholder complexity.<\/p>\n<h3><strong>Teaching Application<\/strong><\/h3>\n<p>Designed for both undergraduate and graduate classrooms, the case is well suited for courses in sustainability, strategy, operations, innovation, and social enterprise.<\/p>\n<p>Students working through the case are asked to evaluate trade-offs and develop actionable approaches. In doing so, they will:<\/p>\n<ul>\n<li>Examine how the thrifting model both supports and falls short of triple-bottom-line sustainability<\/li>\n<li>Assess the strengths and limitations of pursuing a zero-waste target<\/li>\n<li>Build a deeper understanding of sustainability as a multi-dimensional concept<\/li>\n<li>Identify and apply the core principles of the circular economy<\/li>\n<li>Analyze the operational and strategic implications of sustainability-driven change<\/li>\n<\/ul>\n<h3><strong>Why This Case Matters<\/strong><\/h3>\n<p>Textile waste is often discussed at a global level, but its impacts are managed locally \u2013 in organizations, in communities, and in systems like the one here in Abbotsford.<\/p>\n<p>This case brings that reality into focus, showing that extending the life of clothing is not simply about good intentions; it requires systems thinking, process redesign, and difficult decisions about what can and cannot be sustained.<\/p>\n<p>Ultimately, it asks the question: how can organizations create meaningful value from what is currently treated as waste \u2013 and what does it take to do that in practice?<\/p>\n<p>Congratulations to Dr. Rahman and Dr. Pizzirani on the publication of this case!<\/p>\n<p>#UFV #goUFV #SchoolofBusiness #EnvironmentalStudies #NewIveyCase\u00a0and #JustPublishedwithIvey #MCC<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-2206\" src=\"https:\/\/blogs.ufv.ca\/business\/files\/2026\/04\/W47810_Marketing-Material-2-300x169.png\" alt=\"\" width=\"547\" height=\"308\" srcset=\"https:\/\/blogs.ufv.ca\/business\/files\/2026\/04\/W47810_Marketing-Material-2-300x169.png 300w, https:\/\/blogs.ufv.ca\/business\/files\/2026\/04\/W47810_Marketing-Material-2-1024x576.png 1024w, https:\/\/blogs.ufv.ca\/business\/files\/2026\/04\/W47810_Marketing-Material-2-768x432.png 768w, https:\/\/blogs.ufv.ca\/business\/files\/2026\/04\/W47810_Marketing-Material-2.png 1280w\" sizes=\"auto, (max-width: 547px) 100vw, 547px\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>New Ivey Case: MCC Centre: Sustainable Solutions for Clothing Waste A new Ivey Business School case, MCC Centre: Sustainable Solutions for Clothing Waste Management, examines a challenge unfolding right here in Abbotsford, British Columbia. The case follows the Social Enterprise Director of the Mennonite Central Committee (MCC) Centre Thrift Shop as she confronts a growing &#8230; <a title=\"New Ivey Case: MCC Centre: Sustainable Solutions for Clothing Waste\" class=\"read-more\" href=\"https:\/\/blogs.ufv.ca\/business\/2026\/04\/13\/new-ivey-case-mcc-centre-sustainable-solutions-for-clothing-waste\/\">Read more<\/a><\/p>\n","protected":false},"author":274,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"generate_page_header":"","footnotes":""},"categories":[10,46,20,41],"tags":[],"class_list":["post-2205","post","type-post","status-publish","format-standard","hentry","category-announcements","category-case-studies","category-research","category-sustainability-2"],"_links":{"self":[{"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/posts\/2205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/users\/274"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/comments?post=2205"}],"version-history":[{"count":11,"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/posts\/2205\/revisions"}],"predecessor-version":[{"id":2217,"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/posts\/2205\/revisions\/2217"}],"wp:attachment":[{"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/media?parent=2205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/categories?post=2205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ufv.ca\/business\/wp-json\/wp\/v2\/tags?post=2205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}