{"id":26463,"date":"2022-01-09T14:57:28","date_gmt":"2022-01-09T22:57:28","guid":{"rendered":"https:\/\/blogs.ufv.ca\/announce\/?p=26463"},"modified":"2022-01-09T14:57:28","modified_gmt":"2022-01-09T22:57:28","slug":"fundamentals-of-brand","status":"publish","type":"post","link":"https:\/\/blogs.ufv.ca\/announce\/2022\/01\/09\/fundamentals-of-brand\/","title":{"rendered":"Fundamentals of Brand"},"content":{"rendered":"<p>We hear a lot about how building a strong brand is critical to marketing success. But what does that really mean?<\/p>\n<p>This workshop provides an overview of some of the big questions of brand:<br \/>\n&#8211; How much influence do you actually have on your brand?<br \/>\n&#8211; What is brand strategy and positioning?<br \/>\n&#8211; How important is visual identity to brand?<\/p>\n<p>In additional mastering the fundamental concepts, participants will learn more about how UFV\u2019s brand works.<\/p>\n<p>Tues, Feb 15<br \/>\n9-11 am<br \/>\nZoom<\/p>\n<p>Facilitator: Laura Authier<br \/>\nRegister: <a href=\"https:\/\/www.eventbrite.com\/e\/fundamentals-of-brand-tickets-231015141507\">https:\/\/www.eventbrite.com\/e\/fundamentals-of-brand-tickets-231015141507<\/a><\/p>\n<p>For more information, contact Debra Fehr at <a href=\"mailto:debra.fehr@ufv.ca\">debra.fehr@ufv.ca<\/a><\/p>\n<p style=\"color: #fff;\">02\/13\/2022<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We hear a lot about how building a strong brand is critical to marketing success. But what does that really mean? This workshop provides an overview of some of the big questions of brand: &#8211; How much influence do you actually have on your brand? &#8211; What is brand strategy and positioning? &#8211; How important &#8230; <a title=\"Fundamentals of Brand\" class=\"read-more\" href=\"https:\/\/blogs.ufv.ca\/announce\/2022\/01\/09\/fundamentals-of-brand\/\">Read more<\/a><\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"generate_page_header":"","footnotes":""},"categories":[4,12],"tags":[],"class_list":["post-26463","post","type-post","status-publish","format-standard","hentry","category-opportunity","category-calendar"],"_links":{"self":[{"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/posts\/26463","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/comments?post=26463"}],"version-history":[{"count":2,"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/posts\/26463\/revisions"}],"predecessor-version":[{"id":26544,"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/posts\/26463\/revisions\/26544"}],"wp:attachment":[{"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/media?parent=26463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/categories?post=26463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ufv.ca\/announce\/wp-json\/wp\/v2\/tags?post=26463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}