{"id":145,"date":"2016-03-11T12:48:08","date_gmt":"2016-03-11T20:48:08","guid":{"rendered":"http:\/\/blogs.ufv.ca\/abt\/?p=145"},"modified":"2016-03-14T10:05:22","modified_gmt":"2016-03-14T17:05:22","slug":"fresh-ideas-abt-expo","status":"publish","type":"post","link":"https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/","title":{"rendered":"Fresh Ideas at the ABT Expo"},"content":{"rendered":"<div id=\"attachment_157\" style=\"width: 1034px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Rubys-Social-House-and-RemindMe.jpg\" rel=\"attachment wp-att-157\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-157\" class=\"wp-image-157 size-large\" src=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Rubys-Social-House-and-RemindMe-1024x332.jpg\" alt=\"Rubys Social House and RemindMe! team members\" width=\"1024\" height=\"332\" srcset=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Rubys-Social-House-and-RemindMe-1024x332.jpg 1024w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Rubys-Social-House-and-RemindMe-300x97.jpg 300w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Rubys-Social-House-and-RemindMe.jpg 1417w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-157\" class=\"wp-caption-text\">Rubys Social House and RemindMe!<\/p><\/div>\n<p style=\"text-align: left\">We recently hosted the second ABT Expo for students who started the ABT program in September 2015. As part of the seven-week Web-based Business Communications course, they took a product from initial idea to product launch and created an online marketing campaign that included social media elements such as blogging on WordPress and Twitter. The culmination of all this work was a trade show held at the Clearbrook Centre where teams showcased their creations.<\/p>\n<div id=\"attachment_159\" style=\"width: 1034px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/WonderEgg-360-and-Visit-the-Fraser-Valley.jpg\" rel=\"attachment wp-att-159\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-159\" class=\"wp-image-159 size-large\" src=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/WonderEgg-360-and-Visit-the-Fraser-Valley-1024x392.jpg\" alt=\"WonderEgg 360 and Visit the Fraser Valley team members\" width=\"1024\" height=\"392\" srcset=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/WonderEgg-360-and-Visit-the-Fraser-Valley-1024x392.jpg 1024w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/WonderEgg-360-and-Visit-the-Fraser-Valley-300x115.jpg 300w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/WonderEgg-360-and-Visit-the-Fraser-Valley.jpg 1203w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-159\" class=\"wp-caption-text\">WonderEgg 360 and <em>Visit the Fraser Valley<\/em><\/p><\/div>\n<p style=\"text-align: left\">The February 2016 ABT Expo featured 10 teams from two cohorts, and ideas ranged from local tour and food guides, shopping apps, a student scheduling app and other student services, to an outdoor multi-tool. It was a high-energy event where teams enthusiastically showcased their creations.<\/p>\n<blockquote>\n<p style=\"text-align: left\">The excitement in the room was infectious! It was fun to see how students envisioned their products, and the displays were fantastic. Great work, everyone!<\/p>\n<footer>\u2014 Lauren Froehlich, ABT student<\/footer>\n<\/blockquote>\n<footer>\n<div id=\"attachment_163\" style=\"width: 1034px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Deals-Ahoy-and-the-ABTool.jpg\" rel=\"attachment wp-att-163\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-163\" class=\"wp-image-163 size-large\" src=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Deals-Ahoy-and-the-ABTool-1024x351.jpg\" alt=\"Deals Ahoy and the ABTool team members\" width=\"1024\" height=\"351\" srcset=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Deals-Ahoy-and-the-ABTool-1024x351.jpg 1024w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Deals-Ahoy-and-the-ABTool-300x103.jpg 300w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Deals-Ahoy-and-the-ABTool.jpg 1364w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-163\" class=\"wp-caption-text\">Deals Ahoy and the ABTool<\/p><\/div>\n<p>Some students had visited or exhibited at a trade show before; for many, it was the first time they had experienced this type of event. There were ingenious methods of ensuring curb appeal for each display including many delicious treats to sample!<\/p>\n<\/footer>\n<div id=\"attachment_160\" style=\"width: 1034px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Student-SOS-and-Deals-on-US.jpg\" rel=\"attachment wp-att-160\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-160\" class=\"wp-image-160 size-large\" src=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Student-SOS-and-Deals-on-US-1024x376.jpg\" alt=\"Student SOS and Deal$ on U$ team members\" width=\"1024\" height=\"376\" srcset=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Student-SOS-and-Deals-on-US-1024x376.jpg 1024w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Student-SOS-and-Deals-on-US-300x110.jpg 300w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/Student-SOS-and-Deals-on-US.jpg 1252w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-160\" class=\"wp-caption-text\">Student SOS and Deal$ on U$<\/p><\/div>\n<p>The Web-based Business Communications course was added to the ABT program last year to help prepare students for the demands of modern administrative careers.<\/p>\n<blockquote><p>I totally enjoyed doing a trade show in the ABT program; marketing is the key for success\u00a0for any business and\u00a0I found\u00a0the trade show to\u00a0be\u00a0a\u00a0very rewarding experience.\u00a0I feel like I learned so much\u00a0on\u00a0advertising\u00a0for a business during this part of the program, and\u00a0how marketing\u00a0for\u00a0a\u00a0business has changed through\u00a0time. Having to learn about blog posting has already helped me\u00a0in my practicum and I know I will be able to use this\u00a0experience\u00a0in\u00a0my future career. We also learned how to advertise on Twitter, and making\u00a0my own\u00a0poster to display my product was a fun and rewarding experience.<\/p>\n<footer>\u2014 Colleen Wrana, ABT student<\/footer>\n<\/blockquote>\n<div id=\"attachment_161\" style=\"width: 1034px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/The-Kaffeine-ShacK-and-Natures-Delights-of-the-Fraser-Valley.jpg\" rel=\"attachment wp-att-161\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-161\" class=\"wp-image-161 size-large\" src=\"http:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/The-Kaffeine-ShacK-and-Natures-Delights-of-the-Fraser-Valley-1024x388.jpg\" alt=\"The Kaffeine ShacK and Nature's Delights of the Fraser Valley team members\" width=\"1024\" height=\"388\" srcset=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/The-Kaffeine-ShacK-and-Natures-Delights-of-the-Fraser-Valley-1024x388.jpg 1024w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/The-Kaffeine-ShacK-and-Natures-Delights-of-the-Fraser-Valley-300x114.jpg 300w, https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/The-Kaffeine-ShacK-and-Natures-Delights-of-the-Fraser-Valley.jpg 1221w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-161\" class=\"wp-caption-text\">The Kaffeine ShacK and <em>Nature&#8217;s Delights of the Fraser Valley<\/em><\/p><\/div>\n<p>The AB3 cohort (students who started the ABT program in January 2016) also visited the event, and were impressed with the quality of work on display. In a few weeks, it will be their turn to take up the challenge!<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 20%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-145 gallery-columns-5 gallery-size-thumbnail'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab2-team-1\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB2-Team-1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Ruby&#039;s Social House team members\" aria-describedby=\"gallery-1-151\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-151'>\n\t\t\t\tRuby&#8217;s Social House \n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab1team-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB1Team-2-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Deal$ on U$ team members\" aria-describedby=\"gallery-1-147\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-147'>\n\t\t\t\tDeal$ on U$ Shopping App\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab1-team-5\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB1-Team-5-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-150\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-150'>\n\t\t\t\tRemindMe! Scheduling App\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab1-team-4\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB1-Team-4-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"ABTool team members\" aria-describedby=\"gallery-1-149\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-149'>\n\t\t\t\tABTool Multi-tool\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab2-team-4\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB2-Team-4-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"WonderEgg 360 team members\" aria-describedby=\"gallery-1-154\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-154'>\n\t\t\t\tWonderEgg 360 Outdoor Multi-tool\n\t\t\t\t<\/dd><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab2-team-3\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB2-Team-3-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Nature\u2019s Delights of the Fraser Valley team members\" aria-describedby=\"gallery-1-153\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-153'>\n\t\t\t\tNature\u2019s Delights of the Fraser Valley guidebook\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab1-team-3\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB1-Team-3-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Visit the Fraser Valley team members\" aria-describedby=\"gallery-1-148\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-148'>\n\t\t\t\tVisit the Fraser Valley guide book\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab2-team-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB2-Team-2-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Deals Ahoy team members\" aria-describedby=\"gallery-1-152\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-152'>\n\t\t\t\tDeals Ahoy Shopping App\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab1-team-1\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB1-Team-1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Kaffeine ShacK team members\" aria-describedby=\"gallery-1-146\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-146'>\n\t\t\t\tKaffeine ShacK Student Cafe\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/blogs.ufv.ca\/abt\/fresh-ideas-abt-expo\/ab2-team-5\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/blogs.ufv.ca\/abt\/files\/2016\/03\/AB2-Team-5-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Student SOS team members\" aria-describedby=\"gallery-1-155\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-155'>\n\t\t\t\tStudent SOS Support Packages\n\t\t\t\t<\/dd><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p>Photo Credit: All images taken by Christine Nehring and used with permission.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We recently hosted the second ABT Expo for students who started the ABT program in September 2015. As part of the seven-week Web-based Business Communications course, they took a product from initial idea to product launch and created an online marketing campaign that included social media elements such as blogging on WordPress and Twitter. The [&hellip;]<\/p>\n","protected":false},"author":131,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,3,5],"tags":[19,16,17,18],"class_list":["post-145","post","type-post","status-publish","format-standard","hentry","category-abt","category-events","category-web-comms-expo","tag-communications","tag-student-success","tag-twitter","tag-wordpress"],"_links":{"self":[{"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/posts\/145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/users\/131"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/comments?post=145"}],"version-history":[{"count":9,"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/posts\/145\/revisions"}],"predecessor-version":[{"id":170,"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/posts\/145\/revisions\/170"}],"wp:attachment":[{"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/media?parent=145"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/categories?post=145"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ufv.ca\/abt\/wp-json\/wp\/v2\/tags?post=145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}